Could it be that our lives and careers are simply a reflection of our Words?
►Is the difference between a millionaire and a billionaire the words they know and use?
►Could the difference between a happy person and depressed person simply be the words they chanted to themselves?
These marketing weapons should all be considered for promoting your product, service or website offline. Notice how more than half of them are free.
1. Marketing plan | 101. Your employees and reps |
2. A marketing calendar | 102. A designated guerrilla |
3. Identity | 103. Employee attire |
4. Business cards | 104. Your social demeanor |
5. Stationery | 105. Your target audience |
6. Personal letters | 106. Your circle of influence |
7. Telephone marketing | 107. Your contact time with customers |
8. A toll-free number | 108. How you say "Hello" and "Goodbye" |
9. A vanity phone number | 109. Your teaching ability |
10. The Yellow Pages | 110. Stories |
11. Postcards | 111. Sales training |
12. Postcard decks | 112. Use of downtime |
13. Classified ads | 113. Networking |
14. Per-order and per-inquiry advertising | 114. Professional titles |
15. Free ads in shoppers | 115. Affiliate marketing |
16. Circulars and flies | 116. Media contacts |
17. Community bulletin boards | 117. "A"-List customers |
18. Movie ads | 118. Your core story |
19. Outside signs | 119. A sense of urgency |
20. Street banners | 120. Limited time or quantity offers |
21. A window display | 121. A call to action |
22. Inside signs | 122. Satisfied customers |
23. Posters | 123. A benefits list |
24. Canvassing | 124. Competitive advantages |
25. Door hangers | 125. Gifts |
26. An elevator pitch | 126. Service |
27. A value story | 127. Public relations |
28. Backend sales | 128. Fusion marketing |
29. Letters of recommendation | 129. Barter |
30. Attendance at trade shows | 130. Word-of-mouth |
31. Advertising | 131. Buzz |
32. Direct mail | 132. Community involvement |
33. Newspaper ads | 133. Club and association memberships |
34. Radio spots | 134. Free directory listings |
35. Magazine ads | 135. A tradeshow booth |
36. Billboards | 136. Special events |
37. Television commercials | 137. A name tag at events |
38. A computer | 138. Luxury box at events |
39. A printer or fax machine | 139. Gift certificates |
40. Chat rooms | 140. Audio-visual aids |
41. Forums | 141. Flip charts |
42. Internet bulletin boards | 142. Reprints and blowups |
43. List building | 143. Coupons |
44. Personalized e-mail | 144. A free trail offer |
45. An e-mail signature | 145. Guarantees |
46. Canned e-mail | 146. Contests and sweepstakes |
47. Bulk e-mail | 147. Baking or crafts ability |
48. Audio and video postcards | 148. Lead buying |
49. A domain name | 149. Follow-up |
50. A web site | 150. A tracking plan |
51. A landing page | 151. Marketing-on-hold |
52. A merchant account | 152. Branded entertainment |
53. A shopping cart | 153. Product placement |
54. Auto-responders | 154. Being a radio talk show guest |
55. A search engine ranking | 155. Being a TV talk show guest |
56. Electronic brochures | 156. Subliminal marketing |
57. RSS feeds | 157. A proper view of marketing |
58. blogs | 158. Brand name awareness |
59. Podcasting | 159. Intelligent positioning |
60. A personal e-zine | 160. A name |
61. Ads in other e-zines | 161. A meme |
62. E-Books | 162. A theme line |
63. Content provision | 163. Writing ability |
64. Webinars | 164. Copywriting ability |
65. Joint ventures | 165. Headline copy talent |
66. Word-of-mouse | 166. Location |
67. Viral marketing | 167. Hours of operation |
68. eBay and other auction sites | 168. Days of operation |
69. Click analyzers | 169. Credit card acceptance |
70. Pay-per-click ads | 170. Financing availability |
71. Search engine keywords | 171. Credibility |
72. Google adwords | 172. Reputation |
73. Sponsored links | 173. Efficiency |
74. Reciprocal link exchanges | 174. Quality |
75. Banner exchanges | 175. Service |
76. Web conversion rates | 176. Selection |
77. Knowledge of your market | 177. Price |
78. Research studies | 178. Upgrade opportunities |
79. Specific customer data | 179. Referral program |
80. Case studies | 180. Spying |
81. Sharing | 181. Testimonials |
82. Brochures | 182. Extra value |
83. Catalogs | 183. Adopting a noble cause |
84. Business directories | 184. Easy to do business with |
85. Public service announcements | 185. Honest interest in people |
86. A newsletter | 186. Good telephone demeanor |
87. Speeches | 187. Passion and enthusiasm |
88. Free consultations | 188. Sensitivity |
89. Free demonstrations | 189. Patience |
90. Free seminars | 190. Flexibility |
91. Articles | 191. Generosity |
92. Columns | 192. Self-confidence |
93. Writing books | 193. Neatness |
94. Publishing-on-demand | 194. Aggressiveness |
95. Workshops | 195. Competitiveness |
96. Teleseminars | 196. High energy |
97. Infomercials | 197. Speed |
98. Constant learning | 198. Focus |
99. Marketing insight | 199. Attention to details |
100. Yourself | 200. Ability to take action |
Thanks.
Compiled by;
Juliana Mpenzi, Marketing Dept...Dolphins Group